stratique's posterous

stratique's posterous

Stratique Marketing  //  Stratique is a full-service Marketing, PR & Events agency inc graphic design SEO web design brand design direct marketing campaigns PR ad design marketing.

Jun 29 / 2:32am

Digital signage displays are like your 24 hr salesman visit http://www.stratique.com/digital%20signage.html for more information

Digital signage displays are like your 24 hr salesman, tirelessly presenting your products and services to its target audience. They are an interesting way to get attention for your business, and the key benefit of these digital displays is that can be changed incredibly quickly to suit your current situation. You can advertise current deals on them and the versatility is endless. You can have digital graphics on your signage which is also something Stratique can cater for as we have an in house graphic designer.

Digital signage and digital displays are ideal for hotel lobbies, restaurants, takeaway food outlets, retail shops and trade counters. They play slides, audio and video.

Our digital displays and digital signage are available in a wide range of sizes and applications:
7” Digital Displays & Digital Signage
10” Digital Displays & Digital Signage
15” Digital Displays & Digital Signage
20” Digital Displays & Digital Signage
32” Digital Displays & Digital Signage
40” Digital Displays & Digital Signage

Other options available are touch screen digital displays & digital signage, Networked Digital Displays & Digital Signage and also Point of sale Digital Displays & Digital Signage for shops.

We are happy to offer your free digital signage advice on
Digital Displays and Digital Signage for shops
Digital Displays and Digital Signage for Restaurants
Digital Displays and Digital Signage menu screens
Digital Displays and Digital Signage for Estate agents
Digital Displays and Digital Signage for Hotels
Digital Displays and Digital Signage for Leisure Centres
Digital Displays and Digital Signage for Windows
Interactive Digital Displays and Digital Signage for shops
Network Digital Displays and Digital Signage for shops
Digital Displays and Digital Signage for Exhibitions
Digital Displays and Digital Signage to rent.
Digital Displays and Digital Signage Lightbox
Hanging Digital Displays and Digital Signage and digital Lightbox

Call 0845 226 3095 or visit our website at http://www.stratique.com/digital%20signage.html

 

Filed under  //  Branding   Marketing   Marketing Agency   Marketing Strategy   graphic Design  
Feb 25 / 2:15am

Are You Hoping that Business Picks up in 2011?

Are you also hoping to grow in 2011?

 

Firstly well done for weathering the storm of the worse recession in living memory. Many companies have withdrawn to the extent where they have had to close down.

 

If you are hoping things will get better then you are in the majority!  But things have changed.  Market conditions are tougher than ever, and everyone has to work smarter to land new business.

 

There is a small minority of successful companies who have moved from being product and service led to market driven. These companies aren't hoping for change, they are actively pushing their boundaries and conducting regular systemised awareness and relationship building on a weekly basis. 

 

Many of our clients had a design agency,a marketing consultant or a web designer,  but they were not driving in more leads, more customers and converting more sales. 

 

If you want to discuss how Stratique can drive more low-cost sales leads for your company then please call today.  Our low-cost sales lead generation packages include weekly telemarketing, direct mail follow-ups, email warm-ups, and telephone appointment setting and include monthly board reporting.   A powerful professional solution.

 

Call Melanie or Andy for a free consultation today on 0845 226 3095

Stratique marketing Design and PR:

More leads, more customers, more sales!

 

The no-nonsense feet-on-the-ground marketing company.

Filed under  //  Marketing   Marketing Agency   Marketing Strategy   Midlands   business growth  
Feb 16 / 7:24am

Free Marketing downloads!! http://www.stratique.com/free%20downloads.html

Here at Stratique Marketing and Design and PR, based in the Midlands, We like to think that we are experts in what we do. For that reason we offer free downloads for you so that you can gain your own knowledge. All we ask are for a few details and there you have it, your own free of charge marketing advice.

 

Free Downloads are an excellent way to gain interesting and factual articles that will help you develop you knowledge and implement new marketing principles to your business.

 

The free downloads that are available are :

 

·        Designing Successful Advertisements

 

·        Developing Effective Marketing Strategy

 

·        How to Improve your sales from the Internet

 

·        Successfully Manage 3d Design and Industrial Design Projects.

 

Please feel free to download as many of our PDF’s as you like and if you have any further questions, please feel free to email charlotte.perry@stratique.com or call us on 0845 226 3095. We are more then happy to give you advice on your marketing strategy and methods in which ways are best to grow your business.

 

We hope you find these downloads interesting.

 

The Stratique Team

 

http://www.stratique.com/free%20downloads.html

Filed under  //  Birmingham   Free Downloads   Marketing   Marketing Strategy   business growth  
Jan 25 / 5:20am

Whats your tactical approach to marketing?

Stratique is a full Service Marketing Design and PR agency based in the Midlands.

One of our main strengths of the company is our marketing services that we offer. More in depth  details of what we offer can be found on http://www.stratique.com/wwd.html.

One of the most important decisions you will have to make when growing your company is your approach to your marketing . The tactical choices are many but the basic principles of sales and marketing are simple. Generate leads through an effective marketing strategy, develop a consistent form of marketing communications with target prospects, and convert them into paying customers through marketing and sales conversion strategies and clear benefit laden marketing copywriting.

Your Marketing Mix
There are many forms of the marketing mix but basically they cover the 4 P’s of marketing: Product, Price, Place and Promotions, plus some softer sales and marketing themes such as People, marketing Processes, Positioning and marketing / business Performance. These are all vitally important to create your marketing strategy which is needed to help your business grow sufficiently.

Stratique can help you develop a clear Marketing strategy, write a simple sales marketing plan and deliver your internet and printed marketing communications. This is the process that enables us to help your company to succeed and each of our team members specialises in each segment, for instance PR, Social Media, Strategy or SEO techniques. These abilities show that we are a very capable marketing agency and that can help double your business.

http://www.stratique.com/marketing%20services.html

Filed under  //  Marketing   Marketing Agency   Marketing Strategy   Midlands   Tamworth   business growth  
Jan 14 / 2:46am

Two ways to grow your Business Rapidly

By offering a complete targeted design and marketing solution, Stratique will give you more effective creative design and marketing results for less cost. In the midlands there are a lot of B2B companies and that’s where our real specialities lie, although B2C marketing is fully within our repertoire.   We will implement strategies to help you generate more leads, commence a dialogue with those leads and then introduce conversion strategies to turn them into loyal customers. Our intention is to ensure your marketing budget goes further than ever before. Stratique will help you develop and test sound marketing strategies to then up sell and cross sell additional products and services with sales and profit growth as the key driver.

Stratique will also help to position your brand correctly, improve the desirability of your products, packaging and services, and improve your customer relations through regular communications.

Growing your business can be a daunting and sometimes confusing and complex subject. This aims to break the process down into its simplest form so that you can plan your marketing activities with these main elements at your focus.

Its rather very simple

 

Your revenue stream relies on customers to pay you for goods and services and can be expressed as a simple equation:

Number of customers x Average cost of each transaction x Frequency of annual purchases = Annual revenue potential.

 

So if you have 100 customers spending £100 3 times a year with you then your revenue would be

 

100 x £100 x 3 = £30,000

 

Understanding this dynamic is extremely important to growing your business and developing your business growth strategies. Most companies will focus on growing their number of customers. In this scenario following a marketing campaign a 10% growth in the number of customers would produce a growth in revenue thus:

 

110 customers (10%) x £100 x3 = 33,000

Giving an annual increase of £3000

 

When you take into account the cost of the campaign and some future customer fallout then the scenario is break even at best.

 

Now look what happens when the marketing campaign focuses on all 3 factors; Number of customers, improving the frequency of purchases and also up-selling and cross-selling strategies to increase the average value of each transaction:

 

A 10% increase in the number of customers and average transaction value, plus increasing the frequency from 3 times a year to 4 times a year will see an exponential business growth

 

110 customers buying £110 worth of goods 4 times a year =

110 customers x £110 x 4 times a year = £48,400

 

Giving an annual increase of £18,400

 

Armed with this knowledge we can look at online and offline marketing growth strategies to generate leads for new customers, and develop existing business opportunities through regular communications with existing customers.

 

http://www.stratique.com/hwdi.html

Filed under  //  Marketing   Marketing Agency   Marketing Strategy   Midlands   PR   business growth  
Jan 11 / 5:57am

How do you develop an Effective Marketing Strategy?

 

There are many guides and marketing models available for the development of an effective marketing plan, but before this is written it is important to evaluate your options to develop your business and marketing strategy.

Some of the elements you should consider from the outset are listed below and include:

 

What Are Your Primary Business Objectives

 

Have senior management agreed on a set of goals / aspirations and objectives?

Should these objectives be shared with the whole team? Where are you now and where do you see the business in 1year, 3 years and 5 years time. How are you going to get there, and what help do you need to achieve these goals? Do you have a resource plan to achieve your goals?

 

Target Markets

 

What are your target markets (Consumer, Business to business, government body etc?) What are their needs? What causes them problems and how can your product or service them more effectively than your competitors? What market sectors offer the best returns?

 

Sales Channels

 

What sales channels are available for you to target? Do different sales channels require a different product strategy, pricing strategy, or promotional strategy? Are you going to sell direct to the end user, through an agent or distributor, direct to independent retail, direct to major wholesalers or retailers, on the internet, mail order, TV etc?

 

Target Customers

 

Who are your potential customers and why would they buy from you and how will they find out about your products or services?

 

Market Positioning

 

Is your product or service offering added value? What is your unique selling point? Is your position in the market based on price or target segments of your market or by another. Have you a niche or mass market offering.

 

Brand Identity

 

What is your branding strategy? Is your logo clearly identifiable, is it protected and trademarked? Is your brand conveyed consistently throughout the organisation from your website to your product packaging?

 

Communications Strategy

 

What media should you be using to reach your target markets? Does your strategy include a wide range of communication methods including printed materials, the internet, PR, pay per click advertising and an internet marketing strategy / plan.


Why not let Stratique take care of all of your design and marketing requirements. Stratique Design and Marketing: 9 Amber Business Village, Amber Close Tamworth Staffs, B77 4RP. Tel: 0845 226 3095

Resources

Do you have the time and expertise to write and implement an effective strategic plan? Do you have a marketing expert to bounce ideas off? Do you have a reliable and cost effective marketing and design agency to design and develop an effective integrated marketing and communications campaign?

Marketing Mix Planning

Does your strategy include all of the elements of the marketing Mix, including: Product, Price, Place, Promotion, People, Processes and Performance.

Free advice

Do you have a company you can call for free marketing advice?

If not you can call Andy on 0845 226 3095.

 

http://www.stratique.com/marketing%20strategy.html

Filed under  //  Birmingham   Marketing   Marketing Strategy   Midlands   PR   Sales